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Program Outline: Major GLFO - Business - Golf Facilities Operation Management

BUSINESS - GOLF FACILITIES OPERATION MANAGEMENT

Program Outline

Major: GLFO

Length: 2 Years

Delivery: 4 Semesters, plus 1 work term

Credential: Ontario College Diploma, Co-op

Effective: 2010-2011

Location: Barrie

Start: Fall

Other:

Program Fees

Program Availability (ontariocolleges.ca link will require a search for GLFO)

Description

This four semester program is designed to prepare graduates for employment in the Golf sector of the Hospitality industry. The Golf Facility Operations program blends theoretical concepts taught in the classroom with practical learning opportunities gained through exposure to various golf facilities in North America. The first year of the program is a general introduction to the elements necessary to work within this highly competitive sector. Topics include Introduction to Golf, History and Rules, Golf Skills Improvement, Golf Equipment, Storage and Repair and Hospitality Industry Certifications. Industry specific courses in the second year including Golf Operations, Policies and Procedures, Introduction to Golf Facilities and Issues and Trends in Golf Operations prepare students for the positions they will fulfill when they enter the industry.

Career Opportunities

Georgian's Golf Facility Operations Diploma takes into account the current industry trends and educational programs offered throughout Canada by introducing a program which prepares students for a competitive employment environment. The program will equip graduates with the necessary competencies to achieve employment in positions including but not limited to a Pro Shop Manager, Tournament Director or Golf Equipment Tech Representative.

Program Learning Outcomes

The graduate has reliably demonstrated the ability to:

  • The graduate has reliably demonstrated the ability to
  • select and apply appropriate and relevant practices necessary for the day-to-day maintenance of a golf operation;
  • enhance relationships with facility stakeholders through the implementation of effective customer service strategies;
  • identify and utilize principles of supervision necessary to assist with the effective execution of pro-shop operations and the organization of special events;
  • contribute to the effective and efficient management of other golf operations including food and beverage operations by identifying and applying requisite skills;
  • assess the impact of provincial, national, and/or global trends and events on golfing and recreation, in order to effectively contribute to the overall operational effectiveness and efficiency of the facility.

Program Progression

Sem 1 - Fall 2010

Sem 2 - Winter 2011

Work Term 1 - Summer 2011

Sem 3 - Fall 2011

Sem 4 - Winter 2012

Admission Requirements

Applicants following the OSS curriculum must have an Ontario Secondary School Diploma (OSSD - 30 credits) or equivalent. OSS applicants must also have Grade 12 English (C) or (U) (ENG4C, ENG4U).

Applicants who are 19 years of age or over by the first day of classes, and who lack the academic admission qualifications, may be considered for entrance as mature students. Each applicant will be considered on an individual basis and acceptance will be determined by counselling, Communication Placement Assessment (CPA), previous post-secondary education and evaluation of experience. Some programs also have specific prerequisite requirements that must be met prior to admission. Mature applicants must meet all program specific prerequisites. Those applying as mature students and having no documentation of Grade 12 education must supply, if requested, proof of age, such as a copy of an official birth certificate or driver's licence.

Graduation Requirements

18 Mandatory Courses

2 Communications Courses

3 General Education Courses

1 Co-op Work Term

Graduation Eligibility

To graduate from this program, the passing weighted average for promotion through each semester, from year to year and to graduate is 60%. Additionally, a student must attain a minimum of 50% or a letter grade of P (Pass) or S (Satisfactory) in each course in each semester.

Mandatory

COMP1014 Computer Applications

COMP2029 Advanced Computer Golf Applications

FNCE1000 Understanding Finance

GOLF1000 Introduction to Golf, History and Rules

GOLF1001 Golf Equipment, Storage and Repair

GOLF1002 Golf Skills Improvement

GOLF1003 Industry Relationships

GOLF2000 Turf, Renovation, Construction

GOLF2001 Fundamentals of Golf Swing

GOLF2002 Golf Operations, Policies and Procedures

GOLF2003 Introduction to Golf Facilities

GOLF2004 Issues and Trends in Golf Operations

GOLF3000 Corporate Golf Event Planning

MKTG1000 Introduction to Marketing

TOUR1004 Professional Customer Service

TOUR1007 Hospitality Industry Certifications

TOUR1008 Introduction to Hospitality Services

TOUR2001 Supervision in the Hospitality and Tourism Industry

Communications

COMM1000 College Communications

COMM1001 Communications at Work

COMM1004 World Links: Wired Communications

COMM1006 Professional Writing

COMM1007 Oral Presentations

COMM1012 Visual Analysis in Communication

Co-op

COOP1009 Golf Co-op Work Term 1

COURSE DESCRIPTIONS

COMM1000 College Communications 42.0 Hours

Effective communication skills are essential for success in college and career. This entry level course promotes development of college level skills related to information literacy and current communication technology. Students focus on writing, researching, presenting, editing and proofreading. They incorporate writing conventions, analyze and evaluate information, and prepare and deliver ideas orally. In addition, they edit and proofread their own and others' writing.

COMM1001 Communications at Work 42.0 Hours

Students develop their communication skills for the workplace. Using available technology, they research, write and edit work-related correspondence and short reports, individually and collaboratively. With audio-visual support, they prepare and deliver professional presentations that have vocational emphasis. In addition, students complete other communication tasks specific to their vocational areas.

COMM1004 World Links: Wired Communications 42.0 Hours

Computers are revolutionizing our ability to communicate for the purposes of learning and conducting business. This project-based course develops skills to communicate effectively using electronic media. Hands-on experience is combined with an examination of the characteristics of computer-mediated communication, its role in society, and its use in the workplace. Prior experience with basic Internet functions and Web page construction is strongly recommended.

COMM1006 Professional Writing 42.0 Hours

Professional writing skills are required in all service, technical, and business environments. In this advanced course, students develop researching, planning, designing, and writing skills used to prepare workplace materials. Individually and collaboratively, they learn and practice the processes involved in producing such information as policies, written instructions, training materials, and online help. Experience with word processing is expected.

COMM1007 Oral Presentations 42.0 Hours

This advanced communications course is designed to further students' proficiency in verbal communication in both individual and group presentations. Students develop their delivery and presentation skills while working on a range of oral communication activities that start with short, informal introductions and comments and work up to more researched, persuasive, multimedia presentations.

COMM1012 Visual Analysis in Communication 42.0 Hours

In the modern visual world, the way messages are viewed and disseminated has changed dramatically with technological advances. In this course, students develop their theoretical and practical communication skills at an advanced level by investigating the power of visual imagery. Students focus on interpreting, analyzing, and critiquing a broad range of visuals in terms of intention and effectiveness. In addition, students complete research projects including presentations.

COMP1014 Computer Applications 42.0 Hours

This course builds on previous Internet and word processing skills. Students will be introduced to spreadsheet software and an overview of golf course software. Students will use current software to produce a variety of documents relevant to their academic or personal needs.

COMP2029 Advanced Computer Golf Applications 42.0 Hours

It is strongly recommended that the student has previously taken COMP1014 (Computer Applications). Students will be introduced to advanced Internet functions, power point presentations, database management systems including a further examination into golf course software. Students will produce a variety of documents relevant to their academic needs for the golf course industry.

COOP1009 Golf Work Term 1 750.0 Hours

Co-op provides our students with valuable work experience which allows them to gain industry specific knowledge and explore a variety of golf career options while enrolled at Georgian. Some areas students will work in include, back shop, pro shop, organizing tournaments, junior camps and teaching. Co-op placements are paid and usually start in early April and continue until the Thanksgiving weekend. The one hour fall session, co-op class (CPHR 0001) supports the co-op process and students are strongly encouraged to attend and participate.

FNCE1001 Understanding Finance 42.0 Hours

This introductory course is predicated on the need for non-financial personnel to understanding accounting and financial procedures necessary to operate a successful business. A general knowledge of the accounting cycle and its basic application to financial statements will be covered.

GOLF1000 Introduction to Golf, History and Rules 42.0 Hours

Using a seminar and guest speaker format, this course will provide students with an introduction to the variety of career opportunities that exist within the Golf Industry. We will also examine the origins of golf and the rules and etiquette that support the culture of the game and the industry.

GOLF1001 Golf Equipment, Storage and Repair 42.0 Hours

This course provides students with the information and skills necessary to successfully organize and administer a golf tournament. Students will also gain the skills and knowledge necessary to store, service and maintain golf clubs, bags, and power carts and perform basic repairs to golf clubs. The operational aspects of the driving range and its contribution to a successful backshop will be discussed.

GOLF1002 Golf Skills Improvement 42.0 Hours

Linking to other courses within the (2) year program, this course will allow students to apply their skills as they experience both individual and team-based competitive rounds. In this course, students can expect to experience medal play, match play, and other scoring formats. Students will have an opportunity to learn how performance in competition can be greatly enhanced by proper post-round evaluation used to direct future preparation. Finally, students will learn new techniques to improve their mental game on the course.

GOLF1003 Industry Relationships 42.0 Hours

Students will be exposed to a number of industry specialists who will present on the themes of employability skills, the importance of your professional network and future golf industry trends. As well, students are expected to identify an industry mentor and prepare a Self Learning Plan, which they will take forward into their respective golf careers. Students will also learn the importance and necessity of effective public relations and presentation skills.

GOLF2000 Turf, Renovation, Construction 42.0 Hours

This introductory course in turf management and golf course renovation/construction will provide the student with the skills and knowledge necessary to develop a master plan for turf grass management which will include the organization of maintenance projects, identifying required knowledge pertaining to irrigation, turf maintenance, equipment maintenance and environmental safety. As well, the student will be exposed to the fundamentals of golf course renovation and construction including factors affecting long term planning (site balance/cost balance), environmental sensitivities, historical preservation issues and existing themes, members' needs, a basic knowledge of permit requirements and construction machinery characteristics and the ongoing consultative process between turf managers, architects, course personnel and the end user.

GOLF2001 Fundamentals of Golf Swing 42.0 Hours

This course provides students with information on the biomechanical aspects and considerations of the golf swing. Students will be exposed to the physical principles of ball flight and the approach to perfect practice habits. Students will evaluate the appropriateness of contemporary training aids including video technology and mechanical devices.

GOLF2002 Golf Operations, Policies and Procedures 42.0 Hours

This course provides students with information necessary to prepare a policies and procedures manual specific to the Golf Shop. Staff scheduling, tee times, lessons, tournaments, leagues and merchandising will be discussed. Students will evaluate the contribution that the Golf Shop makes to the overall financial target of a golf facility.

GOLF2003 Introduction to Golf Facilities 84.0 Hours

Students will be exposed to various golf facilities and will have an opportunity to view and discuss every facet of a golf operation with facility senior managers. Students will also have the opportunity to improve on and off course skills in relation to game improvement This course will also examine all facets of a golf retail program and students will be required to profile several leading companies that distribute and manufacture goods.

GOLF2004 Issues and Trends in Golf Operations 42.0 Hours

This course is designed to introduce students to current issues and trends impacting the golf industry. Topics will include but will not be limited to social, legislative, environmental, governmental, economics and technological issues that impact the development and maintenance of a golf facility. Students will perform an in-depth study of current topics in golf operations.

GOLF3000 Corporate Golf Event Planning 42.0 Hours

This course will provide students with the information and skills necessary to plan and implement corporate golf/special events. Participants will learn how to organize and co-ordinate each phase of golf event planning and how to liaise with each department in the organization. Students will also gain an appreciation for the important financial contribution that successful corporate/special events make to an organization's overall fiscal health.

MKTG1000 Introduction to Marketing 42.0 Hours

This is an overview course with primary focus on marketing products and services to the ultimate consumer. Emphasis is placed on the basic marketing premise that customer needs must be satisfied in order to achieve company objectives. The student gains insight into the complex and interdependent variables involved in developing successful marketing strategies. The strategic marketing planning process is introduced, along with the specific concepts and principles involved in the four key components of the marketing plan - Product, Price, Distribution, and Promotion Strategies.

TOUR1004 Professional Customer Service 42.0 Hours

This course focuses on the importance of service delivery as demonstrated by the front line service provider. Topics will include the art of giving and receiving effective feedback and the importance of service quality standards and performance appraisals. An underlying theme is the effective use of communication skills including listening.

TOUR1007 Hospitality Industry Certifications 42.0 Hours

This area of study will give students the opportunity to participate in Workplace Hazardous Materials Information System (WHMIS) training as well as First Aid and Basic Rescuer (CPR) certification training. These certified courses have been recognized by the golf industry as being relevant to acquiring essential skills for the golf professional. This course will also introduce students to Defibrillator training, smart serve and Level 1 NCCP certification.

TOUR1008 Introduction to Hospitality Services 42.0 Hours

Currently being developed

TOUR2001 Supervision in the Hospitality and Tourism Industry 42.0 Hours

This course will provide students with the skills required to attract, select, hire and orient staff in a culturally diverse workplace. The student will also gain an understanding of the principles of building a team environment. Students will examine topics such as establishing a positive work climate, employee training, motivation, evaluation and discipline, and personal management skills including problem solving, ethical analysis, and organization.

Adults with significant life and work experience may receive credits toward a college certificate or diploma program through an assessment process.

More information about Prior Learning Assessment and Recognition (PLAR)

NOTE: Information contained in College documents respecting programs is correct at the time of publication. Academic content of programs and courses is revised on an ongoing basis to ensure relevance to changing educational objectives and employment market needs. The college reserves the right to add or delete programs, options, courses, timetables or campus locations subject to sufficient enrolment, and the availability of courses.

How To Apply

Last Update: January 21, 2010.