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Courses/Certificates

Foundations of Advertising




Foundations of Advertising (ADVE 1000)

This course is a general overview of advertising: its history and role in society, the mechanics of the industry, advertising legislation and issues, advertising-marketing relationships and research.

Credits:

Credit Hours Contact Hours Lecture Hours Lab Hours Other

3.000

42.000

 

 

 

[+] Prerequisites:

None

[+] Corequisites and Concurrent Prerequisite(s):

None

[+] Equivalents:

ADVE 1004 Advertising
ADVE 1006 Advertising/Sales Promo (ODE)
ADV 2104 Foundations Of Advertising
ADVE 1005 Nature and Function of Advert

[-] Restrictions:

     
Must be enrolled in one of the following Levels:
     Post Secondary


Must be enrolled in one of the following Majors:
      (AUTB) Automotive Business Studies
      (AUTF) Bus Admin-Auto Mkt (Bilingual)
      (OFAE) Office Admin - Executive
      (BADM) Business Administration
      (BAMK) Business Admin - Marketing
      (BUSG) Business
      (BUSN) Business (non-Co-op)
      (ADVE) Advertising
      (AUTO) Business Admin - Auto Mktg


Classes may not be scheduled for this course or they may not be
available for on-line registration. Please contact the Office of the Registrar for additional information.