BMKT Business - Marketing
Right on target
This program introduces students to the various functional aspects of business in general, and marketing more specifically. Graduates are able to apply planning, assessment, analysis, communication, sales, teamwork, research, and mathematical skills to support the marketing activities of an organization. In addition, graduates are able to participate in the design of an organization's marketing plan and the preparation of its business plan
What's Special
A combination of work and study develops maturity and professionalism, applies classroom training to practical situations, and encourages academic achievement by expanding knowledge and skills. In addition, co-op improves opportunities for permanent employment. Co-op experiences will sharpen your interviewing and writing skills, as well as orient students to the job environment and assist with career decisions.
Careers
Management trainee to division or general manager; area sales to sales management; entry level positions within advertising agencies and market research firms are just a few of the career routes travelled by Business - Marketing and Business Administration - Marketing graduates. Employers include banks; finance, trust and insurance companies; computer firms; government ministries and agencies; producers of consumer and industrial products; wholesalers; retailers; companies and non-profit organizations.